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Australian Financial Review - Fairfax

Australian Financial Review

"Cardinal Spin undoubtedly helped build BRW's profile. They have excellent contacts within the media industry, are enthusiastic and always full of ideas about how to get a message across. Cardinal Spin has also helped me appreciate the sometimes intangible benefits of using public relations."

Sean Aylmer - Editor-in-Chief – The Sydney Morning Herald (formerly BRW Editor-in-Chief and Cardinal Spin client for over 4 years)


For more than 50 years, the Australian Financial Review has been the authority on business, finance and investment news in Australia. It has a reputation for independent, award-winning journalism and is essential reading for Australia’s business and investor community.

Campaign Highlights

* Cardinal Spin managed the communications behind the Australian Financial Review's 60th anniversary (2011), including both traditional and social media campaigns.

* Cardinal Spin also publicised the newspaper's re-launch in February/March 2012, which saw weekly 'likes' rise from roughly 100 per week to 300+ per week.

  • Australian Financial Review - Fairfax Project Image 1
  • Australian Financial Review - Fairfax Project Image 2