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Pearls of Granville

Pearls Of Granville

"Cardinal Spin were a delight to deal with, and most importantly, they deliver at every stage, no fuss, no disappointment, total professionals. They offered an incredible value for money service for 'The Pearls of Granville', our architectural tours - communicating the complex and quirky themes beautifully to stakeholders, and locking in huge editorial real estate in mainstream media. They are tops in my book, I'd love to have them on every project."

John Kirkman - Information and Cultural Exchange - Director


Presented by Parramatta-based Information and Cultural Exchange (ICE) in association with Sydney Architecture Festival, Pearls of Granville featured four minibus tours showcasing buildings and sites of cultural significance and cultural importance in the Western Sydney suburb of Granville - as well as revealing the beauty and significance of buildings often ignored in the area.

Campaign Highlights

* Cardinal Spin managed a short-lead, high intensity publicity campaign for Pearls of Granville in November 2013, securing a multiplicity of news and arts and culture features across print, broadcast and online mediums.

* Print highlights included feature in top-tier metro publications including Sydney Morning Herald, Saily Telegraph, Parramatta Advertiser and Parramatta Sun.

* Broadcast highlights included interviews and news stories on SBS World News Australia, ABC News 24 and Fbi radio.

* Online highlights included coverage on Sydney Morning Herald, SBS, The Age, WA Today, Brisbane Times, Timeout Sydney, News international, Architecture Highlights and ArchitectureAU.

  • Pearls of Granville Project Image 1
  • Pearls of Granville Project Image 2